The “Hardcore” definition says: “highly committed in one's support for or dedication to something”, is exactly what Jun Takahashi had in mind for the name of the apparel brand he wanted to create: Hardcore Tokyo. Whether it's in life, cars or anything else the message is to follow a vision without being influenced by others.
That filosofy fascinating so much an Italian guy that he’s flew to Japan to meet him. Today he’s manage with another guy the European department of the brand. His name is Gianluca Nacciareti, a car enthusiast of course with a few vehicles in garage like this Mazda Rx-7 Fc.
These are a double exposure photos shot in Milano on a red scale negative film to emphasize the “Hardcore” style of the brand.